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A service design sprint in collaboration with MIND UK to understand how could we include more people in mental health treatment services


User Researcher

Service Designer

Visual Designer





User Persona

Journey Mapping

Stakeholder Mapping

Systems Mapping

Service Blueprinting

Low-fidelity prototype


12 Hours


Inclusive Design

Mental Health

Service Design

Connected Communities intervention was awarded runners up for this hackathon

The Brief

Only 1 in 8 people in UK can access mental health treatment. The treatment that is available does not include people equally.
How do we include more people in mental health services?

Mind UK and Innovation Unit Design Academy organised a hackathon (12 hours) at the Royal College of Art. Since the theme of the Hackathon was “Inclusion” our team decided to take the lens of individuals from lower economic backgrounds with a consideration for race and culture.

Our Intervention

Building a system around supporting everyday local places and people to increase inclusion, access and ultimately support to 

User research & Persona

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What we already know

48% avail services through thier GP

10% go to charities

3% use digital support services


Mental health needs are particularly affected by the cultural background & upbringing of an individual. Even though most people avail GP services, they often distrust their practitioners when it comes to psychological help or have had bad experiences. People depend majorly on their families and communities, but often times for them it is difficult as there is a lack of close knit communities in London. London can be a big and isolating city. Regardless, individuals trust familiar faces more compared to experts.

We identified that certain places and people held a strong community presence and deemed them as “community anchors”. These anchors were spaces of congregation and comfort. It can be as big as a religious institution or as small as a local mom and pop store around the corner.

Problem Statement

How might we mobilise the community anchors to meet mental health needs?

Stakeholder Mapping

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Theory of Change

“Communities that connect are communities that care. Building a system around supporting everyday local places and people to increase inclusion, access and ultimately support people to thrive”

Our Proposal

Impact & Feedback

The team was recognised for its overall innovation in understanding its audience, and designing a holistic systemic solution; and awarded the runners up position. This work will be reviewed by the national Mind to see how they align with its goals and the process to implement the solution in elements or as a whole.

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